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Widows Bay news
Archived — this story has rotated out of today’s deck. It is kept here in full.
The gist
Deadline released a behind-the-scenes look at its 'Widow's Bay' cover shoot with Apple TV in New York. The show's Season 2 is highly anticipated, with Jeff Hiller promoted to series.
Background
Widow's Bay is a mega-hit, Emmy-nominated Apple TV+ show about a haunted Massachusetts island. Deadline recently did a cover shoot with the cast and creators in New York, and has been releasing exclusive details about Season 2, including casting news.
How it unfolded
- Aug 14, 2026Deadline posted a behind-the-scenes video of the 'Widow's Bay' cover shoot with Apple TV in New York.
- Aug 15, 2026Deadline shared a Facebook post with a link to the cover shoot issue, asking followers to identify a person in the photo.
- Aug 19, 2026Deadline exclusively reported that Jeff Hiller will be promoted from guest star to series regular for Season 2.
Who’s saying what
- Fans
- One fan commented that the show 'wasted his talent in the first season' and called Hiller 'a fantastic actor,' welcoming his promotion.