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Brothers build AI slop news empire
The gist
Futurism reported Brown Brothers Media buys news sites and floods them with AI articles.
The story matters because the network out-traffics NPR and nears The Washington Post.
How it unfolded
- 2024 -09Justin Brown uploaded a YouTube video arguing writers should be "scared right now" about the rise of AI, saying AI is going to take many people's jobs, including writers.
- 2025Brown Brothers Media boasted its network of sites had surpassed 50 million page views per month.
- Sep 17, 2026Futurism published a 7,500+ word report by Maggie Harrison Dupré and Jon Christian on Brown Brothers Media's AI slop empire.