Disney adds ads to all plans
The gist
Disney+ updated its subscriber agreement to allow ads on every plan, including the $18.99 Premium tier.
The change erodes the main perk of paying more, and Junior Mode stays ad-free.
How it unfolded
- Sep 16, 2026Disney begins emailing subscribers about new terms of use allowing ads and sponsorships in subscriptions previously advertised as ad-free.
- Sep 19, 2026Disney+ updates its subscriber agreement so every subscription tier can include advertising and promotional material, effective that day.
- Sep 20, 2026Coverage confirms the terms of service change applies to all plans, including premium.