Reporter tests DraftKings gambling safeguards
The gist
ProPublica says DraftKings made its reporter a VIP after he showed problem-gambling signs.
The case puts sportsbook responsible-gaming safeguards and AI promotion targeting under scrutiny.
How it unfolded
- 2018Widespread legalization of sports betting began in the US.
- 2023DraftKings built a machine learning model to score customers on likely losses from promotions, using betting frequency, balances and history, per a New York Times investigation.
- Sep 24, 2026DraftKings faced scrutiny after a New York Times report on AI promotional targeting.