Martha Stewart Halloween costume 2026
The gist
Martha Stewart apologized after her Halloween costume of ripped clothes and a dirtied face drew backlash.
The 85-year-old media mogul's post also promoted her QVC candles.
How it unfolded
- Oct 31, 2026Stewart shared a now-deleted Instagram photo of herself in ripped jeans, a torn sweater and a dirtied face, holding a clipboard reading "I Am Hungry Help Me!!"; the caption pointed to her branded candles on QVC as "perfect for Halloween!!!"
- Oct 31, 2026The photo was the third slide in a carousel promoting the candle collection; the post was removed shortly afterward, but the costume and backlash kept circulating online.
- Nov 1, 2026Stewart told NBC News she was "distressed" that the costume, "which was intended to bring more awareness to the very serious subject of homelessness," had offended people.
Key terms
- QVC
- An American television shopping network and channel specializing in televised home shopping.
Source: Wikipedia