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Ari Emanuel news
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Ari Emanuel news

The gist

Ari Emanuel's memoir excerpt reveals the $44 million power play behind WME's takeover of William Morris.
The account details how he ousted two agency chiefs, reshaping Hollywood's talent business.

How it unfolded

  1. 2003Emanuel concluded Endeavor needed a merger to compete against CAA; during an initial meeting, he suggested Endeavor might buy William Morris, and Weintraub laughed at him, prompting an enraged Emanuel to insist Endeavor was more valuable before storming out.
  2. 2007Negotiations resumed.
  3. 2009The companies agreed that Wiatt would serve as chairman, while Emanuel, Whitesell and William Morris executive Dave Wirtschafter would become co-CEOs; the board's voting structure effectively gave the two sides equal power, creating William Morris Endeavor.

Sources

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